Monday, May 26, 2014

Stand Up For Men’s Health - Two Werner Paddles Athletes Help Raise Awareness Alongside Olympic Champion

Departing on June 12, two of Werner Paddles Canadian, SUP Athletes will be participating in the “Stand Up For Men’s Health” with Olympic Champion Simon Whitfield.  

Lina Augaitis and Mike Darbyshire will be joining Simon on a crossing of the Salish Sea.  Here are the details from the press release.  In addition, our friend, Yannick Michaud of Ocean River Sports will also be one of the SUP adventurers.    "I am excited to participate in this expedition, particularly in my own backyard.  The opportunity to paddle with a group of SUP athletes of varied experience, to  promote Men's Health in Canada, is fantastic", comments Mike (Darbyshire).
Lina recently returned from Nicaragua where she won Gold for Canada in the Women's SUP Distance Race. 

Mike continues to train while hosting the TNR series at Deep Cove Outdoors in North Vancouver, BC.  Watch for Mike on the race circuit this season in Western Canada and the PNW.  Photo courtesy of:  Sundog Adventures Sports 
In partnership with CMHF “Champion” Simon Whitfield, and in conjunction with CMHF’s first annual Canadian Men’s Health Week, Olympic Champions, world class paddlers and accomplished adventurers dedicated to improving the health of men across Canada will“Stand Up For Men’s Health”

The “Stand Up For Men’s Health” event will begin on June 12th from English Bay in Vancouver, cross the Salish Sea, through the Southern Gulf Islands and conclude in the Victoria Harbour on June 15th. The paddle will be a highlight of the first ever Canadian Men’s Health Week and ends on Father’s Day in Victoria.

KEY OBJECTIVES: To provide the Canadian Men’s Health Foundation (CMHF) and their supporters a high-profile event platform to promote the launch of a national campaign, and to create awareness around the mandate of the organization.
-  To leverage four Olympic Champions, including Simon Whitfield and their celebrity status to promote the mandate of CMHF through an event worthy of national media coverage
-  To build an event that promotes men’s health through active living
-  To be the first annual expedition series that provides ongoing media and brand awareness for CMHF and engages with Canada’s elite athletes who embody active living

CMHF is in the process of launching a national media campaign to promote the recently formed Foundation and its mandate. Simon Whitfield is a proud “Champion” with CMHF and is committed to building an exclusive annual expedition to promote CMHF, starting with #SUP4MH. With a shared passion, the two have the power to create an event platform that harnesses the team’s celebrity status, while providing CMHF and its partners with an opportunity to promote their mission to inspire Canadian men to live ten healthier years through positive lifestyle choices.

The “Stand Up for Men’s Health” event is presented by Duracell with support from the following partners: Canadian Tire, SunSki Canada, The Edge Food Energy Company, Starboard SUP, Westin Hotels & Resorts and Harbour Air Seaplanes.

Lina had this to say about the invitation to participate, "Personally,  I am very excited to be a part of this event.  I think it will be a great adventure (which I am always about) that is physically challenging as well as uses and promotes the amazing beauty and environment we live in here in the Pacific Northwest.  We are bringing together athletes from around North America to support a really great initiative and new foundation. Along the way I hope it inspires others to get out and enjoy the outdoors, think about the importance of staying healthy and open their eyes about different ways they can stay healthy in order to continue to enjoy their lives for themselves and others.  It is also a great way to promote this amazing sport of SUP and further demonstrates the positive community SUP has developed throughout the country and world. I can't wait to further explore our local waters!"

We look forward to some images from Lina, Mike and Yannick and some comments about their experience on the expedition at a later date.


Green River, UT

Green River, UT
Photo: Shawna Franklin